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Our commitment
We’re committed to helping everyone reach their full health potential despite cultural, economic, or community challenges.
Imagine being denied health care or facing bias because of your sexual orientation, gender identity, race, or ZIP Code. Millions of people across our state experience this regularly.
Improving health must go beyond only offering quality care. It requires listening to those most impacted and expanding access to services like mental health care, maternal support, and infant care. It also requires provider incentives to move into rural and underserved communities.
Ways to improve health care access
- Investing in data to learn about the health challenges of members and sharing that information across the health care system.
- Using technology and stakeholder relationships to reduce bias and racial disparities in maternal and child health care.
- Working with mental health providers to increase diverse representation and their presence in underserved communities.
- Leading actionable conversations about health care affordability and coverage for many people across the state.
Our priorities
Health care intervention
We're working with data scientists to identify health care gaps and risks for our underserved communities.
Health care access
We're increasing access to health care in rural areas with help from Caravan Health1 to expand providers in rural hospitals.
Health disparities
We're tracking disparities in health care to bring awareness to and resources for all North Carolina communities.
Community impact
We're working with community leaders to make our neighborhoods healthier.
Mindful communication
We're developing messaging to deliver the most impactful and relevant health care information for our diverse audiences.
Creating healthier NC communities
We’re determined to create healthier NC communities. Our investments and partnerships with underserved communities will improve:
- Maternal health: Increase the number of doulas and community health workers.
- Mental health: Increase access to mental health care education and community outreach.
- Food security: Increase child, adult, and senior access to food in high-poverty and rural areas.
- Diabetes: Increase Type 2 Diabetes awareness through educational programming and community resources.
- Economic mobility: Support organizations serving underserved communities.
Our continued efforts
- Aim to reduce racial disparities in maternal and child health care by 50%.
- Improve access to mental health in underserved communities by 25%.
- Develop year-round, targeted multicultural marketing campaigns focused on health equity.
- Collect self-reported data to improve member health disparity insights.
Point of Blue
Disclosures:
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Caravan Health is an independent company that is solely responsible for the services it provides. Caravan Health does not offer Blue Cross or Blue Shield products or services.
Blue Cross and Blue Shield of North Carolina does not discriminate on the basis of race, color, national origin, sex, age or disability in its health programs and activities. Learn more about our non-discrimination policy and no-cost services available to you.
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